Price Guidance on Every Deal
Recommended, target, and floor prices computed from your strategy for each customer and configuration — so sellers negotiate from evidence, not instinct.
SIGNY by Wiglaf Pricing
Pricing Strategy, Running as Software
SIGNY turns Wiglaf's research-based method into a living platform your commercial team uses on every deal — price guidance, governance, and analytics in one place, always in sync with the strategy.
Industry Recognition
Built by Recognized Pricing Leaders
SIGNY encodes the method of a team the pricing profession itself looks to — recognized among the leading pricing voices of 2025.
What SIGNY Does
Four Capabilities, One Source of Truth
Everything the pricing organization decided — encoded, enforced, and measured where the deals happen.
Discount Governance & Approval Flows
Escalation thresholds, decision rights, and audit trails built into the quote path — discount discipline that no longer depends on memory or goodwill.
Portfolio Price Analytics
Waterfalls, realization, and margin trends across products, segments, and regions — the questions executives ask, answered before the meeting starts.
Strategy-to-Execution Traceability
Every price on every quote traces back to the strategic decision that produced it — so when the market moves, you change the rule once and it changes everywhere.
From Advisory to Always-On
How Consulting Becomes Configuration
SIGNY is where a Wiglaf engagement goes to live. The strategy your executives approved becomes the logic your teams execute — automatically, every day.
01
Strategy Defined
Price structures, segment logic, and discount policy emerge from the consulting engagement — documented, quantified, and executive-approved.
02
Encoded in SIGNY
Wiglaf configures the platform to your strategy: guidance formulas, approval thresholds, and analytics views mapped to your data and your org design.
03
Live on Every Deal
Sellers see guidance, managers see exceptions, executives see realization — one system keeping strategy and execution in lockstep.
04
Tuned as Markets Move
Performance data flows back into the strategy. Update the rule once — repricing that used to take a quarter now takes an afternoon.
Built by pricing scientists
Secured & role-based
Fast time-to-value
See It Live
See SIGNY on Your Own Data
Request a demo and we'll walk your team through SIGNY configured around your portfolio, your segments, and your pricing questions.